John Hall is the director of I'll Sing On, an organization whose mission is to preserve a capella singing and provideopportunities for individuals to come together to sing in choral performances. John needed a website that would help him increase event participation, manage communication, simplify event registration, and easily share learning materials. He was also wanting an image that reflected the formality and elegance of a "black tie event".
Perceptive OBP, our online business platform, was the ideal solution. With integrated booking and email marketing features, Perceptive OBP made it simple to provide for event registration and stay in touch with those that had signed up to be a part of an event. We also provided a corporate identity package (logo, business stationery and customized email template) to give I'll Sing On a consistent brand.
Currently, we are developing an online store to allow John to make available choral recordings as digital album downloads - another feature available in the Perceptive OBP system.