We continue to roll out exciting new features for use with Perceptive OBP.  These features, which have been implemented as a result of our customers' requests, address the need to make the platform more customizable, SEO friendly, and supportive for both clients and their audience.

Among the updates included in the newest release of Perceptive OBP:

• Device-Specific Site Wide Templates
• SEO-Friendly URLs for WebApps
• Recursive Modules
• Partial URL Matching
• Improvements to Order and Work Flow Notification
• Forum Subscriptions
• Updated Social Integration

These updates and fixes will enable Perceptive OBP to do more for your business by allowing you to easily customize your site with the features for which you've been asking.

Device Specific Site Wide Templates

Now you can make your site mobile with the device-specific templates that have been created for desktop, tablets, and smartphones.  These site-wide templates detect the type of device your customer is using and display the appropriate template and resolution.  By making your site mobile, customers and users can view your site and interact with it using iPhone, iPad, Android phones, smartphones, and tablet PCs. The templates are customizable through the Perceptive OBP admin panel and may be uploaded via FTP from the Templates folder.

SEO Friendly URLs for Web Apps

Perceptive OBP now offers support for customizable, SEO friendly URLs in the Web Apps Module.  This feature is available through the Search Engine Optimization settings page.  Your web apps' URL will appear as follows, but you may edit the URL in your Manage Web Apps screen:  http://www.yoursite.com/webapp-name/webapp-item-nameRecursive Modules

Recursive modules are essentially "modules within modules."  By implementing recursive modules, Perceptive OBP now allows you to:

• Place modules within content holders
• Add products or catalogs within blog posts
• Insert any module, such as a webform module, catalogs/products, or literature items, into a web app list or detailed view 

The module rendering engine now allows recursive modules up to three levels deep, and in order for you to take full advantage of the recursive module feature, the module limit per page has been increased to 75.

Partial URL Matching

This feature allows your site to become more user friendly for your customers and directs users to their intended target.  Partial URL matching is available for announcements, catalogs, products, and web app items.  With partial URL matching, which may be turned on and off in the Search Engine Optimization settings page, your site's users may type an abbreviated form of the URL and be redirected toward the appropriate page.

Work Flow and Order Notification Improvements

Customizable workflow notifiications and order notifications have been improved by the addition of layouts available through FTP.  Further improvements include the addition of new tags to the Packing Slip layout and Packing Label layout:

• Packing Slip - {tag_shippingattention}
• Packing Label - {tag_shippingattention}, {tag_shippingdescription}, {tag_shippinginstructions}, {tag_invoicenumber}

Forum Subscriptions 

Users can now subscribe to forums and receive email notifications whenever a new topic is opened.  The email template can use both the forum name and topic in the email subject line, making it easier for subscribers to sort, filter, and read forum email.

Updated Social Integration

The new Social Media capabilities of Perceptive OBP have necessitated easier social integration with the platform.  Along with the Facebook Like Module, we have added support for the Facebook activity feed and Facebook Send.

We are excited about the new features and fixes in the latest release of Perceptive OBP and hope that you will find that our latest improvements boost your online success and make keeping up with your business site easier than ever.

Social media is perhaps the biggest tool in marketing your site through networking and customer interaction.  In order to make Perceptive OBP an even more effective online business platform, we have integrated three new social media modules as part of our recent updates. 

Two of the largest, most active social networking sites include Facebook and Twitter, so for these first three social media modules, that's where we've placed our efforts.  Perceptive OBP's newest social media modules include:

• Facebook Likes
• Facebook Comments
• Twitter Tweets

Each of these modules is designed to increase your visibility and to promote social media sharing across your community, thus boosting your online presence.

The Facebook Likes module simply adds a "Like" button to your web pages, templates, blogs, web apps, and bookings.  When a customer "likes" an article, blog post, or page on your site, it show on his or her Facebook page, effectively sharing the site with his or her entire social network.  One click can lead to visibility to hundreds, even thousands, of potential customers.

Facebook Comments is a social media module which further harnesses the power of Facebook as a leading social networking tool.  While other programs allow commenting on your posts, Facebook Comments offers some unique benefits:

• Comments are socially viral
• Allows for inline moderation of comments
• Reduction of trolling and spamming with Facebook verified real identities
• Captcha not required
• Automatic sign-in
• Follow-up notification
• User profile picture

The Facebook Comments module allows for customer ease of use as well as improvement of admin interaction and increased social media presence.

The third social media module provided by Perceptive OBP is the Twitter Tweets module.  This module, much like the Facebook Likes module, allows users to share your content across the social media network with a simple click.  With Twitter Tweets, your content can be re-tweeted infinitely among Twitter's 100 million active users and 400 million monthly visitors.

Perceptive OBP is developed for your online success.  With the addition of new features including social media modules, we allow you to further your online presence and engage with millions of prospective clients and customers through the facilitation of social networking.